How do I understand Follow Gate metrics?
Analytics Follow Gate shows Follow Gate Shown, Unlocked (I'm Following), Content Delivered, and Unique People for the selected range.
In Analytics, the Follow Gate block summarizes gated DM performance for the selected range. Pair it with the Follow-Gated results page for conversion logs.
- Follow Gate Shown — gate messages presented
- Unlocked (I'm Following) — unlocks after the person confirms following
- Content Delivered — gated content successfully delivered after unlock
- Unique People — distinct people counted in Follow Gate metrics
Still stuck?
For operational statuses (Converted / Awaiting follow), open How to View Follow Gate Results. Contact Support
Need more help? Contact Support or return to Documentation.